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The 2010 Asian Games, also known as the XVI Asiad, are scheduled to take place in Guangzhou, China from November 12 to November 27, 2010. Guangzhou is the second city in China to host the Games after Beijing in 1990. A total of 476 events in 42 sports will be contested by athletes, making it the largest event in history of the Games. It will also be the last one to have presented such big events, as the Olympic Council of Asia (OCA) have enforced new hosting rules for future games, beginning with the 2014 Games.
In Doha, Qatar on July 1, 2004, Guangzhou was awarded the right to host the Games.This decision came after several other cities withdrew, with their own reasons. Seoul withdrew after considering the short span of time between 2002 and 2010, because South Korea hosted the Games, eight years before, back in 2002 in Busan.[2] Kuala Lumpur were forced to withdrew their bid, after it was boycotted by the cabinet, due to the high cost of hosting the Games, leaving Guangzhou as the sole bidder.
Marketing The 2010 Asian Games’ official emblem was unveiled at Sun Yat-sen Memorial Hall on November 26, 2006. It is a stylized goat, which, in Chinese tradition, is a blessing and brings people luck. It is also a representative symbol of the host city Guangzhou, which is called the “City of Rams” or “City of the Five Rams
he mascot design is based on a legend about five immortals who took five rams to Guangzhou, each holding an ear of corn in its mouth. There, the immortals prayed for an end to famine, then flew into the sky as the five rams turned into fossils.
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